Updated November 2026 · Reviewed by the DomainFinch editorial team · Editorial policy
What is a .it domain?
- Type
- Country code (ccTLD)
- Registry
- Registro.it (IIT-CNR)
- Who can register
- Registrants must be citizens or residents of, or organizations based in, the EU/EEA, Switzerland, San Marino or Vatican City.
- Typical cost
- Standard
Who should use .it?
- Italian businesses
- Brands targeting Italy
- Italian-language sites
- Local Italian services
.it pros
- Strong trust in Italy
- Geotargeted to Italy
- Enables some English domain hacks
.it cons
- Restricted to registrants in the EU/EEA and a few other European states
- Less relevant outside Italy
Is .it good for SEO?
As a country-code TLD, Google geotargets it to Italy, which can help local rankings there but makes it a weaker choice for a global audience. Read more in do domain names affect SEO?
How to register a .it domain
- Search your name in the box above to see if the .it is free.
- Check the rules: Registrants must be citizens or residents of, or organizations based in, the EU/EEA, Switzerland, San Marino or Vatican City.
- Compare first-year and renewal prices at a few registrars.
- Register it, then turn on auto-renew, registrar lock and two-factor login.
.it domain name ideas
Starting points that suit typical .it users. Tap one to check it.
.it FAQ
What is a .it domain?
Italy's country-code TLD, the standard choice for Italian businesses and websites. It is well trusted by Italian consumers.
Who can register a .it domain?
Registrants must be citizens or residents of, or organizations based in, the EU/EEA, Switzerland, San Marino or Vatican City.
Is .it good for SEO?
As a country-code TLD, Google geotargets it to Italy, which can help local rankings there but makes it a weaker choice for a global audience.
How do I check .it domain availability?
Type a name into the search box on this page. DomainFinch checks .it and 30+ other extensions live using DNS and official registry data.
Is a .it domain worth it?
It is worth it if you fit its audience (italian businesses, brands targeting italy). Weigh the standard price tier and the trade-offs: restricted to registrants in the eu/eea and a few other european states.